About Janus Worldwide’s development of integration solutions with client systems

The modern world is constantly changing, and the rate of change seems to be accelerating. Some 150 years ago, people who live outside of cities would leisurely harness a horse to a carriage or wagon and go to the market for their purchases. It was an infrequent event, and people would long remember the details of their trip and what they bought, and they would plan how their next trip would go and what they would buy.

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What makes a good copywriter?

Copywriting is an absolutely fascinating field. Words possess enormous power and can bring real changes to people’s lives. When it comes to the business environment and the natural desire of any business owner to successfully sell their goods and services, words can really come in handy too: they can convince people to choose a particular product on a rational or an emotional level – or often a combination of the two.

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Integration of term bases in machine translation

The question of how to use a glossary or term base in conjunction with machine translation started to become relevant some years ago. In other words, how do you integrate term bases into machine translation engines to produce output that takes account of glossary terms? Technical options for achieving this have been around for a long time, but they are not particularly easy to implement.

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The Aftermath of COVID in Localization: What Lessons Did the Industry Learn?

There is no doubt that the pandemic had a negative impact on many things, but it nonetheless taught humanity some positive lessons, which we should reflect on and keep in mind in the future. How has the localization industry changed since COVID? We believe that the pandemic has “gifted” us five habits that are worth maintaining in our post-COVID lives.

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Breaking machine translation news

Below is a brief overview of the latest news and achievements in the machine translation field. These stories were collected over the past month, but I would also highlight them among the most important news items for the last six months.

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Design and desktop publishing services at Janus Worldwide

Even as digital technology is taking over the world, there is still a demand for printed products. Business cards, booklets, brochures and other printed marketing materials remain among the most effective means of presenting and promoting a business. That is why ideas, design and creating layouts for these materials should be entrusted to real professionals.

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Localisation: Cultural Differences in Global Markets

In today’s global economy, businesses are expanding their reach beyond their domestic borders. To succeed in foreign markets, it is essential to provide products and services that resonate with local customers. This is where localisation – the process of adapting content, products, and services to meet the cultural, linguistic, and other requirements of a particular market – comes into play.

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