Localization for the Fintech sector
Fintech encompasses a wide range of digital financial services, such as mobile payments, online banking, peer-to-peer lending, blockchain-based solutions, and more. Given the nature of the financial industry, there are several key aspects that make localization for Fintech companies unique:
- Regulatory Compliance: Financial services are highly regulated in different countries, and Fintech companies must adhere to various legal and compliance requirements in every market they operate in. These include data protection laws and anti-money laundering (AML) regulations.
- Language and Communication: Providing financial services in the local language is essential for building user trust and engagement. Fintech companies need to ensure accurate translation and cultural adaptation of their apps, websites, customer support, and documentation to effectively resonate with their target audience.
- Security and Privacy: Data security and privacy are paramount in the financial industry. Fintech companies must ensure that their security measures comply with local regulations and effectively communicate their commitment to safeguarding user data.
- Payment Methods and Currencies: Different countries have their own currencies and preferred payment methods. Fintech companies need to integrate these local payment options to facilitate seamless transactions. In addition, displaying prices and transaction amounts in local currency helps users understand costs, eliminating the need for conversion.
- User Interface (UI) and User Experience (UX): Localizing UI and UX involves more than just translation. It requires tailoring the user experience to suit the cultural norms, preferences, and expectations of the target audience. This may include adjusting color schemes, imagery, and navigation to better resonate with local users.
- Customer Support: Localized customer support is crucial for Fintech companies. This may include employing customer service representatives who can communicate effectively in the local language and understand the unique challenges and concerns of users in that region.
Our offering:
- Secure Translation Services: We provide secure and accurate translation services for financial documents, user agreements, customer support documents, and other critical materials, ensuring that all sensitive information remains confidential. Our GTP client platform allows for the secure transfer of files. The data that is transferred is encrypted and stored on our dedicated server.
- Compliance and Regulatory Support: We help fintech companies navigate complex regulatory landscapes by providing translations of compliance documents to ensure they are compliant with local regulations in different markets. We also work with subject matter experts to validate the translations.
- Multilingual Customer Support: We offer localization services to adapt content, ensuring that it resonates with the target audience while adhering to local norms and customs.
- Transcription and Interpretation Services: Fintech companies may conduct meetings, interviews, or webinars with clients and partners speaking different languages. Transcription and interpretation services can help accurately document and communicate the information exchanged during these interactions.
- Customized Machine Translation: Janus Worldwide specializes in machine translation solutions. We can customize machine translation engines for fintech-specific terminology, improving the accuracy and confidentiality of automated translations.
- Quality Review: We have implemented Language Quality Assessments (LQA) to guarantee that apps, websites, and documentation are translated accurately. LQA scores are recorded and plotted over time to track continuous improvement. This enables the demonstration of a tangible ROI on the investment of time and budget in translation. In addition, after an application or website is localized, it is checked by an independent native speaker who can make final improvements/polishing and ensure that everything is displayed correctly.