Imagine playing your favorite game on mute
Does it feel right?
Does it feel immersive enough?
I bet your answer is no – and I agree.
So voice specialists like the team at Janus are essential to ensuring that gamers are not just playing a game but becoming fully immersed.
We believe authentic voiceover experts truly understand the need to triple-check every script from end to end, as any oversight may lead to additional costs in order to rectify the situation. And that’s something everyone would rather avoid.
Beyond the finances, trust is absolutely paramount. There are no margins for error in an industry with strict regulations and high expectations.
At Janus, we go two steps further by adding independent checks and rigorous oversight.
We also go beyond words and sounds, striving to inject that local experience into every line so that each script is hyper-localized for its target audience.
But why should you care so much about sound?
It’s just a game – isn’t it?
According to Earthweb.com, the global gaming industry is worth more than $300 billion, with over 2.9 billion active players worldwide.
Players are drawn to games which feature life-like voiceovers that sound as natural and localized as possible.
This vast market requires in-depth attention from language service companies with substantial experience in their chosen niches.
Games continue to leap forward in terms of quality and hyperrealism, while gamers are also changing, coalescing around the games that feature the most realistic voiceovers which currently viable technology can create.
Language service providers such as Janus understand that the task here is not giving a voice to the scripts. Rather, it is about bringing the words to life and infusing every line with an authentic personality.
Some of the best voiceovers are hardly noticed because they blend in as they should. Much better to be invisible in this way than to stand out like a sore thumb.
A decade of service has invariably led us to distill core principles, guidelines, and techniques for providing the most balanced, natural and localized voiceover experience.
Check our voiceover guidelines and you’ll see how meticulous and thought-out they are, enabling us to cover all the common errors before moving on to deal with nuanced cases.
It is worth reiterating once again that 100% accuracy is not a luxury from the client’s perspective, but an essential part of an LSP’s job description.
Janus remains committed to doing what we’ve always done: giving our clients the best service possible.